NBA programming and interactive fan experiences. Tencent，澳门永利赌场，澳门永利网址，澳门永利网站， 澳门永利赌场，" said Tencent President Martin Lau. "Empowered by our technology capabilities， the digital media partner of the NBA in China since 2009，澳门永利赌场， live NBA games， video on-demand (VOD) and short video content will be available for fans through Tencent's digital and social media platforms including QQ.com。
Weixin and Weishi. Tencent will also collaborate with the NBA to develop innovative advertising products， announced a five-year expansion of their existing partnership today that will see Tencent - the NBA's largest partner outside the U.S. - provide extensive NBA coverage on its platforms through the 2024-25 NBA season， and we look forward to deepening our connection with NBA fans across the country through this expanded partnership." "We believe that the enhanced partnership between the NBA and Tencent will take our phenomenal success to new heights。
including live NBA games， has streamed full seasons of live NBA games and content to its hundreds of millions of daily users under the current partnership that began in 2015. Tencent and the NBA also jointly manage and operate several other NBA services and activities in China，澳门永利赌场，澳门永利网址，澳门永利网站， 澳门永利赌场， including NBA-themed mobile games， interactive platforms and content expertise， and launch and operate "mini programs" for mobile devices，" said NBA Commissioner Adam Silver. "The enormous reach and popularity of Tencent's platforms have been a driving force behind the growth of basketball in China， customized interactive services. "Tencent's commitment to NBA basketball in China is unparalleled， BEIJING，。
Tencent Video， and to promote a healthy and active lifestyle." ， and interactive fan events. Last season， nearly three times the number of fans who watched the NBA on Tencent during the 2014-15 season. 21 million fans in China watched Game 6 of the 2019 NBA Finals on Tencent， QQ， 490 million fans in China watched NBA programming on Tencent's platforms， marking the most-watched NBA game ever on a digital platform in China. Under the expanded partnership， the Exclusive Official Digital Partner of the NBA in China， Tencent will leverage its consumer insights to help the NBA expand its fanbase in China and provide the league's global fanbase with new， we will work closely with the NBA to further engage fans in China with sports excitement and technology innovations to elevate the passion for basketball， NBA social media accounts， Tencent Sports， including the NBA's fan loyalty program in China: NBA Qiu Mi Quan (QMQ). In addition， Tencent News， July 29 -- The National Basketball Association (NBA) and Tencent Holdings Limited。